The industry-standard non-linear editor (NLE) for film and social media. While it boasts a deep feature set and AI-powered 'Sensei' tools, its subscription-only model and occasional stability issues drive creators toward one-time purchase or open-source solutions.

A legendary Windows-based NLE that focuses on creative ease and speed. The late 2025 'Ultimate' update introduced 'AI Mate' for chat-based editing, 'AI Audio Enhancer,' and native AV1 encoding. It remains famous for its unique 'Painting Creator' and 360-degree video support, making it a favorite for Windows power users who want professional features without a monthly subscription.