View all Enterprise Social Media Management Alternatives
Best Free Alternatives to Sprout Social
Stop paying $249/mo (Standard) - $499/mo (Advanced). Discover professional-grade tools that won't break your budget.
Category: Enterprise Social Media ManagementVerified for 2025
Top Recommended Replacements
Metricool
FREEThe 2025 Value Champion
Why we like it
Unbeatable analytics for the price; includes a built-in 'Link in Bio' tool and competitor tracking; 2025 version features a superior AI assistant for caption and hashtag generation; very generous free tier.
Keep in mind
The 'Smart Inbox' is less robust than Sprout's for high-volume enterprise support; lacks deep 'Social Listening' (sentiment analysis across the web).
SocialPilot
Best for Small Agencies
Why we like it
Flat-rate pricing (not per-user); allows you to manage up to 10 accounts for $30/mo; features a dedicated 'White Label' dashboard to show clients their results under your brand.
Keep in mind
Analytics reports are less visually polished than Sprout's; user interface is utilitarian rather than 'modern luxury'.
Buffer
FREEBest for Simplicity & Solo Creators
Why we like it
Extremely clean, distraction-free interface; pay only for the channels you actually use; includes 'Buffer AI' to repurpose one post for all networks instantly.
Keep in mind
Lacks a unified social inbox for replying to comments (available as a separate add-on); very basic reporting compared to Sprout's 'Deep Insights'.
Agorapulse
FREEBest for Inbox Zero Enthusiasts
Why we like it
The best alternative for community management; features 'Social CRM' tools to tag and track repeat fans; highly responsive mobile app for on-the-go engagement.
Keep in mind
Pricing has moved upward in late 2025; 'Social Listening' is an expensive add-on similar to Sprout's model.
Publer
FREEBest for Automation & 'Superpowers'
Why we like it
Allows for automatic recycling of evergreen content; can watermark photos/videos automatically; supports WordPress posting (perfect for your TechNews portal).
Keep in mind
The 'Smart Inbox' is a newer feature and still lacks the enterprise-grade filters of Sprout or Agorapulse.
Sendible
Best for Agency Client Management
Why we like it
Built-in 'Client Portals' where clients can approve posts without seeing your internal dashboard; superior integration with Canva and Google Drive.
Keep in mind
No 'forever free' plan; the interface can feel slightly cluttered due to the number of agency-focused tools.
Zoho Social
FREEBest for CRM-Integrated Businesses
Why we like it
Cheapest professional option; pipes social leads directly into Zoho CRM; excellent 'Best Time to Post' predictions based on your specific audience.
Keep in mind
Best used if you are already in the Zoho ecosystem; standalone analytics aren't as deep as Metricool or Sprout.
Loomly
Best for Content Creation Workflows
Why we like it
Focuses on the 'Idea' stage—provides post inspirations and trending topics; excellent visual calendar; very easy approval workflows for teams.
Keep in mind
Lacks a unified inbox for engagement; you still have to go to the native apps to reply to many comment types.
CoSchedule
FREEBest for Marketing Calendars
Why we like it
Integrates social media with your broader marketing projects (blogs, emails, events); 'ReQueue' feature automatically fills gaps in your schedule.
Keep in mind
The social media features are secondary to the 'Calendar'—if you don't need a full marketing calendar, it's overkill.
Plandot (Planable)
FREEBest for Visual Approvals
Why we like it
The most beautiful way to see exactly how your post will look on the live feed; 'Grid View' for Instagram is world-class; perfect for design-heavy brands.
Keep in mind
Lacks robust social listening and deep 'Analytics'—this is a tool for *creating* and *approving*, not for deep data dives.
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