View all Popups / Conversion Rate Optimization Alternatives
Best Free Alternatives to Privy
Stop paying $30/mo (Starter) - $70+/mo. Discover professional-grade tools that won't break your budget.
Category: Popups / Conversion Rate OptimizationVerified for 2025
Top Recommended Replacements
Claspo
FREEBest Direct Free Replacement
Why we like it
The 2025 standout for free value; 'Lifetime Free' plan covers up to **30,000 pageviews/month** (generous for small stores); features drag-and-drop capability that matches Privy's design flexibility; includes gamification.
Keep in mind
The widget branding ('Powered by Claspo') is present on the free tier; slightly higher learning curve than Privy's 'set it and forget it' templates.
Shopify Forms
FREEBest Native Solution
Why we like it
Completely free app built by Shopify; creates popups that look native to your theme; automatically syncs leads to Shopify Customer list; zero impact on site speed compared to heavy third-party scripts.
Keep in mind
Very basic design options (no 'Spin to Win' or complex animations); cannot do advanced exit-intent logic like showing different offers based on cart value.
Klaviyo Forms
Best if You Use Klaviyo
Why we like it
If you already pay for Klaviyo, their built-in popup builder is now excellent; allows for deep personalization (e.g., 'Welcome back, [Name]' in the popup); saves you the entire cost of Privy.
Keep in mind
Popups can load slightly slower than dedicated tools like Wisepops; design editor is functional but less 'creative' than Privy's.
WooHoo Popups
FREEBest for Gamification
Why we like it
The spiritual successor to Privy's 'Spin to Win'; offers wheel games, scratch cards, and 'pick a gift' popups that drive high opt-in rates; free tier includes 100 monthly visitors.
Keep in mind
Free tier is somewhat restrictive on traffic volume compared to Claspo.
Wisepops
Best Premium Design
Why we like it
The 'Designer's Choice'; creates the most beautiful, non-intrusive popups on the market; features a 'Notification Feed' (bell icon) that retains messages for users who closed the popup.
Keep in mind
No permanent free tier (only a 14-day trial); pricing starts at ~$49/mo, making it a premium pivot, not a budget saver.
Justuno
FREEBest for AI Optimization
Why we like it
Uses AI to determine the exact right moment to show a popup to maximize conversion; powerful rules engine (e.g., 'Show only to visitors from Instagram who have $50 in cart').
Keep in mind
The interface is complex and intimidating for beginners; the 'Visitor' limit on the free tier is low.
Rivo (Loyalty & Popups)
FREEBest for Loyalty
Why we like it
While primarily a loyalty/referral app, Rivo includes basic popup functionality; allows you to combine 'Sign up for Email' with 'Join Rewards Program' in one flow.
Keep in mind
Not a dedicated popup builder (fewer templates); pivoted heavily toward loyalty in 2025.
OptiMonk
FREEBest for Personalization
Why we like it
Excellent 'Dynamic Text Replacement' features (e.g., changing the popup headline based on the Google Ad the user clicked); free plan covers 15,000 pageviews.
Keep in mind
Watermark on the free plan; editor can be a bit sluggish.
Poptin
FREEBest for Speed
Why we like it
Lightweight code that doesn't slow down your site (LCP/SEO friendly); includes a robust auto-responder for simple email delivery.
Keep in mind
Free tier is limited to only 1,000 visitors/mo, which most stores will outgrow in a week.
Privy (Free Plan)
FREEBest for Very Small Stores
Why we like it
Still offers the best 'out of the box' templates in the industry; free plan is usable if you stay under 100 mailable contacts (just delete contacts before you hit the limit).
Keep in mind
Strict contact limits force you to upgrade quickly as you grow.
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