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Best Free Alternatives to Apollo.io Paid
Stop paying $49 - $119/mo per user. Discover professional-grade tools that won't break your budget.
Category: Sales Intelligence / EngagementVerified for 2025
Top Recommended Replacements
Apollo.io (Free Forever)
FREEBest for Solo Founders
Why we like it
Unbeatable value for $0; includes 10,000 email credits per month (if you use a work email); basic sequencing for 2 active campaigns; full access to their 275M+ contact database.
Keep in mind
No mobile phone credits on the free tier; strict limits on exporting data and daily email sending (250/day).
Instantly.ai
FREEBest for Cold Email Scale
Why we like it
Replaces Apollo's weak email deliverability; allows for **unlimited email sending accounts** for one price; includes built-in 'Email Warm-up' for free; superior AI personalization features.
Keep in mind
Lacks a built-in B2B database (you must import leads from elsewhere); no phone dialer.
Salesforge
FREEBest AI-First Alternative
Why we like it
Built for the 'AI SDR' era; uses unique AI to write personalized emails at scale; focuses heavily on deliverability and avoiding spam filters; free tier available for small teams.
Keep in mind
Newer platform with a smaller data pool than Apollo's massive legacy database.
Kaspr
FREEBest for LinkedIn Prospecting
Why we like it
The 'Lusha' killer; free tier provides **unlimited B2B emails** (manual view); excellent Chrome extension for one-click data capture on LinkedIn; high accuracy for European/UK markets.
Keep in mind
Mobile phone credits are very limited on the free plan; not designed for bulk email sequencing.
Lusha (Free Tier)
FREEBest for Phone Dials
Why we like it
Consistently rated higher than Apollo for phone number accuracy; free tier gives you 5 phone credits per month that actually connect; very simple, clean interface.
Keep in mind
The most expensive alternative on a 'per-lead' basis if you upgrade; strictly a data provider, not an engagement platform.
Hunter.io
FREEBest for Email Verification
Why we like it
If you only need work emails, Hunter is the most accurate; free tier offers 25 searches and 50 verifications/mo; excellent 'Domain Search' to find everyone at a specific company.
Keep in mind
No social media (LinkedIn) search; no phone numbers; no built-in CRM features.
Snov.io
FREEBest All-in-One CRM Lite
Why we like it
Offers a free-forever CRM alongside its email finder; includes email warm-up and basic drip campaigns; very affordable 'Starter' paid tier compared to Apollo.
Keep in mind
Data verification credits are separate from search credits, which can be confusing; smaller database than Apollo.
SignalHire
FREEBest for Recruitment
Why we like it
Excellent for finding candidate contact info across GitHub, Twitter, and Facebook (not just LinkedIn); free plan offers 5-10 credits monthly that reset.
Keep in mind
Interface is dated; focused more on individual lookups than high-volume sales sequencing.
Lemlist (Free Trial)
Best for Personalization
Why we like it
The leader in 'Image Personalization' (e.g., a photo of a coffee cup with the prospect's name on it); much higher response rates than Apollo's generic templates.
Keep in mind
No permanent free tier; premium pricing reflects its status as a high-end marketing tool.
ContactOut
FREEBest for Personal Emails
Why we like it
Industry-leading for finding personal emails (Gmail/Yahoo) to reach prospects outside of work; free tier provides 40 emails/mo; massive database for tech/exec roles.
Keep in mind
The user interface is utilitarian; mobile phone numbers are restricted on the free tier.
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